Strategic Internal Communication

Role

  • Internal Communication Analyst

Project Type

  • Strategic Internal Communication

Tools Used

  • Adobe Illustrator
  • Adobe Photoshop
  • Adobe InDesign
  • PowerPoint

Team

  • Solo Project – Led all strategic communication efforts

Duration

  • 2019 – 2022

Effective internal communication is essential for building clarity, transparency, and trust while aligning teams with business goals. In a multinational organization, I integrated messaging strategies, change management, corporate events, and engagement initiatives to foster meaningful connections among teams. From developing structured communication plans to guiding organizational transformations and designing impactful events, my approach ensured that messages resonated deeply, strengthened corporate culture, and directly supported business objectives. In this project, applying change management methodology, I worked in alignment with the business strategy, integrating messages that promote clarity and transparency at all levels of the organization.

Strategic Internal Communication: I was responsible for creating internal communication that not only informed but also inspired. Clarity, transparency, and connection were the pillars that guided the process, positively impacting team interaction and alignment with business goals.
Engagement Strategies & Corporate Events: I developed events and engagement initiatives that went beyond aesthetics, directly linking strategic communication to business objectives. Believing that design and experience play a crucial role in communication, I created moments that not only engaged but also aligned all employees with the organization’s vision and mission.

Inside view of the redesigned treasure island book.
Inside view of the redesigned treasure island book. Inside view of the redesigned treasure island book.

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johnnascj@gmail.com

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